 Campaign ManagerDriving prepaid revenue requires the same rigour that is being applied to post-pay today. But generic customer relationship management (CRM) systems are simply not effective for targeting and communicating with large prepaid bases. Marketers need insights into real-time subscriber behaviour to develop targeted campaigns that stimulate usage without draining value from the base. And they need a cost-effective communications channel to create a dialogue with medium and low value prepaid subscribers. The InTelestage Real-Time Prepaid Marketing Engine can handle millions of prepaid subscriber events to deliver insights into subscriber behaviour and inform targeted marketing via a cost-effective communications channel. This real-time prepaid marketing engine sits at the heart of InTelestage™ Campaign Manager; it connects quickly and easily to multiple data sources and empowers marketers to run multiple, concurrent and fully-automated two-way campaigns via SMS. Marketers can run end-to-end campaigns and build a two-way subscriber dialogue to activate the prepaid base, increase top-up frequency and stimulate usage of Value Added Services. The intuitive GUI interface is easy to use and allows marketers to create, run, manage and report on multiple campaigns direct from the marketing desktop, without any need for complex scripting and with minimal involvement from the IT department.  Download the solutions brochureDownload the solution brochure now to find out more about InTelestage™ Campaign Manager and how you could be using fully-automated, two-way, targeted campaigns to drive up prepaid revenue. InTelestage Campaign Manager comprises the following InTelestage products.
To learn more about each individual component download the product datasheets.  | ||||||||||||||||||||||