Relationship Manager

InTelestage™ Relationship Manager is a marketing campaign tool that uniquely facilitates a two-way dialogue with individual subscribers and provides customers with an opt-in/opt-out facility for campaigns via SMS or their preferred communications channel. Subscriber opt-in/opt-out drives down marketing costs and improves campaign success rates.

When combined with InTelestage™ Marketing Manager and Reward Manager modules, Relationship Manager enables fully-automated, trigger-based SMS campaigns that prompt and reward profitable behaviour in near real-time.

Key Features

• Subscriber opt-in/opt-out feature drives down marketing costs and improves campaign success rates.
• Manages multiple communication gateways, interfaces and systems including, SMSC, MMSC and email.
• Campaign messages can be delivered to customers via SMS/MMS or email using pre-defined, branded templates, to ensure consistency of communication.
• Communications can be triggered automatically by customer behaviour, based upon complex response
  scenarios.
• Decision-making tree allows marketers to simulate campaign flow for multi-stage campaigns.

Read the InTelestage™ Relationship Manager Product Datasheet
(Click on the pdf file to download)
InTelestage Relationship Manager (108k)

InTelestage™ 2009

Relationship Manager is part of InTelestage™, the only customer lifecycle management software specifically designed for mobile operators. The InTelestage™ modules share a common software platform, based upon the latest Microsoft .net and service-oriented architecture (SOA). The open architecture enables easy integration with third party applications, helping mobile network operators to create fully-automated marketing processes to build long-term subscriber profitability.

When integrated with other modules from the InTelestage™ portfolio, Relationship Manager's unique subscriber opt-in/opt-out facility allows marketers to design, simulate and execute highly-targeted interactive reward and retention campaigns to multiple micro segments of the customer database.

If you would like to find out more about Relationship Manager or InTelestage™ 2009 contact us today >